Being OK with Sold Out

Today I had to tell someone there would be a two-week wait for an assessment because her limited time choices were not available. In the past, instead of holding my ground and sticking to my booking schedule, which does have other openings, I would have extended my day into the evening just to accommodate her. She decided to think about the assessment further before committing to a time that was on her day off. As a service professional and entrepreneur, I am learning to be okay with, “Sold Out”. As entrepreneurs we are in control of our own schedules and energy levels; this control is one reason I started my own business.
Health professionals have this deep desire to help everyone. Each time I speak with a potential new client, I feel empathy for their pain and feel their sense of urgency to reduce the amount of pain they are in and improve their functional capacity. However, what good am I to anyone if I myself am physically or mentally ill, or miserable and worn out?
I am still learning how to monitor my energy and the demands for my time. I have gone through cycles of being highly accommodating by booking clients during my own exercise times, as well as booking sessions into the late evening, just because I felt these clients “needed me,” to regaining a sense of balance and happiness that best suits me, so I give my peak performance during each session.

Part of managing my schedule and energy has been being clear with what time of day I am best at activities that require creativity versus those requiring detail, mathematics or logic. I have also learned how many sessions I can handle in a row, day or week. This means being okay with being “Sold Out”, telling people that I am booking for next week and keeping true to my own needs to maintain my physical, mental and emotional well being.
Being “Sold Out” or having a waiting list is something to be proud of, not something to mope about. It is a sign that you are doing something right, that you found a niche that needs to be filled and that you are in high demand. If you want to connect with and affect more people, try leveraging your time and expertise a little differently, such as hiring an assistant to pass on your knowledge to or write an e-book. Maybe you could teach a course/webinar or do group sessions. After all, there are only 24 hours in the day.
By looking at your schedule, booking time for yourself into each day and then placing everything else around you, you will be able to maintain your own standards, passion for your business and prevent burn-out. Be okay with Sold Out.

Shift Your Thinking: Grow Your Business By Getting to Know Who Sits in Front of You

“Who sits in front of you?” asked Dr. Edward Crispin, a colleague of my grandfather’s and a family friend. I recently met Dr. Crispin, a family physician who shared some basic health care philosophies with me.
Dr Crispin’s words made me think: Who are our clients, patients and customers? Are they really ours? When did they stop being people and how did they become “ours”? They are people with lives lived, with families, with stories to tell and with experiences to share. If we listen, we will learn from each other.
We are not here to close the deal, or make the sale. Payment is a way in which others express their gratitude for their education and for being taken care of in the health and fitness industry. Money is also used in exchange for goods and services of equal perceived value.

During my 10 years of being a health and fitness professional, I have always focused on taking care of others, whether they are clients, members or the staff I lead. I strongly believe that keeping focused on taking care of others and developing relationships with people have enabled me to become successful, both financially and professionally.
Recently two former clients who are sisters brought their aging mother in to see if I could help her sustain her independence and quality of life. Their love and caring for their mother is what touched me and I am honoured. In another instance, a client who I helped educate on health and fitness for nearly eight years and who is still maintaining this lifestyle, referred his friend to me.

Shift your thinking and get to know who sits in front of you. When you get to know them, your business will flourish. You will also learn as much from them as they will learn from you. This conversation re-energized me and will shift some of Lifemoves’ metrics of success, as well as how I measure my own. I am looking forward to keeping in touch with Dr. Crispin.
Please share with us how will you make a positive difference in someone’s life each day. How will you connect with them on a deep, personal level today? Who sits in front of you?